MediaCentral offers a wide array of optional apps that provide all the capabilities required for high-efficiency media production, from searching and browsing media, researching data and social media feeds, logging, editing, review and approval, publishing and more-all accessed from within the MediaCentral | Cloud UX interface to provide a consistent and unified user experience. Team members can easily collaborate with each other from wherever their work requires - in the same building, across town, or even on a different continent.įull range of apps to power every part of the media workflow MediaCentral now features the completely redesigned MediaCentral | Cloud UX (user experience), an easy-to-use and task-oriented graphical user interface that runs on virtually any operating system or mobile device, and is available to everyone connected to the platform, no matter where they are. Nothing else comes close to the flexibility, efficiency and agility MediaCentral delivers."Ĭompletely redesigned and intuitive user experience And they have the option to deploy wherever they want-either on premises, in a data center, in the cloud, or any hybrid combination. They just select the apps they want, switch on the modules they need, and customize their workflow with a wide array of media services and partner connectors. It doesn't matter how big or small their teams are.
#Avid mediacentral professional
What makes this huge is that now any media professional can access these tools. "We've taken the technology in iNEWS® and Interplay®, refined over the past twenty years for the world's biggest media organizations, and have put it all on the platform and moved it into the modern cloud era. "MediaCentral continues to be a game changer for the industry," said Dana Ruzicka, Vice President and Chief Product Officer, Avid. Every user is connected in a completely integrated workflow environment, and gains a unified view into all their media - no matter where it's located - on premises, in a private data center, or via the public cloud. MediaCentral scales from a team of two to an organization of thousands, and gives news, sports, post production and live broadcast teams the power to create and deliver more content much more efficiently, and in shorter timeframes.īuilt on the MediaCentral platform, the industry's most open, tightly integrated and extensible platform designed for media, the new MediaCentral production suite is completely customizable and modular, featuring a groundbreaking cloud-based user experience workflow modules and apps for editorial, production, news, graphics, and asset management and a wide array of media services and partner connectors.
15, 2017 (GLOBE NEWSWIRE) - IBC ( Hall 7, Booth # J 20) - Avid® (Nasdaq:AVID), a leading global media technology provider for the creation, distribution, and monetization of media assets for global media organizations, enterprise users and individual creative professionals, today unveiled its next-generation media production suite extending from the Avid MediaCentral® platform. Avid Extends MediaCentral Platform with Next-Generation Media Production Suite 34.1 KBĪMSTERDAM, the Netherlands, Sept.
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